Attraction marketing is a strategy that helps you gain customers and clients by ‘attracting’ them utilizing SEO and targeted content and copywriting.  These clients are ready to buy today and search for specific products or services you have to offer.  The attraction marketing strategy, also known as magnetic marketing, utilizes ‘Laser focused’ B2B Marketing copywriting and ‘Exact match’ B2C SEO and copywriting.  Attraction Marketing Copywriting that is branded helps set your brand apart, enabling you to define your target audiences’ wants and needs, and position your firm to supply them competitively.

ATTRACTION ‘MAGNETIC’ MARKETING ▪ TARGETED B2B MARKETING COPY ▪ EXACT MATCH B2C MEDIA MARKETING

Attraction marketing SEO copy from snackable media hooks to short-form autoresponders with powerful calls-to-action can attract more clients to your company.

Get a Competitive Edge with Attraction Marketing
Persuasive Content and SEO that Attracts, Converts, Closes, and Delights Customers
for all your BD, Services, Sales, and Marketing

Content marketing utilizing these techniques on the internet gets three times (3x) more leads than paid search advertising by using attraction marketing that uses content branding to attract targeted customers.  Use thought leadership content that converts and helps close the deal while delighting customers in encouraging them to return.

At Content Branding Solutions, we write attraction marketing copywriting that creates a magnetic attraction designed to resonate and persuade more clients and owners FAST!  We utilize the simple A-B-C…  Align, Believe Communicate, and Connect.

Say Goodbye to Cold Calling, Begging, Chasing Rejection  
Create Converted Leads and Steady Cash Flow with Attraction Marketing Copywriting

Branded Copywriting content tells an emotional, meaningful story that has lasting impact and triggers reactions.  Branded content is a marketing technique that involves creating content linked to your brand, telling your story allowing customers to connect with your brand by building relationships that attract, convert, close, and delight.

Let us create the One-Liner Together
Let’s work to entice the Reader with something Irresistible, something Intriguing or Powerful, Magical or Mysterious
that Invites a Deeper Relationship with You, Your Firm, Your Services, and Products

Branded Attraction Marketing content with SEO is a tremendous local advertising tool for entrepreneurs, startups, small businesses, professionals, and independent consultants. It allows local businesses to get their name in the marketplace in an evergreen sustainable, low-cost way rather than traditional marketing or advertising.  Rather than posting expensive ads for products or services, branded content provides useful information and thought leadership content for consumers that increase a firm’s positioning in the marketplace.

Entrepreneurs, Startups, Small Businesses, Professionals, and Independent Consultants
Be the Thought Leader in Your Industry, utilize Branded Content to Create Relationships and Success

Maximize your ROI with Branded Content on your website, WIND RIVER WEALTH ADVISORS , for example, creates a story about a person, a team, a company, a professional, or the person behind the widget when combined with images that reinforce the story and attract the eye becomes a powerful tool.  Words that persuade actions, images, and color create trust, and powerful CTA make you want to call – People Buy People they Like and Trust; this is the power of branded attraction marketing content.

Branded Content Communicates In Words, Images, and Actions for all your Digital Content Marketing Needs
Branded Content SELLS without SELLING, creating the Opportunity for Success.

Lay the foundation for success with a targeted master messaging roadmap that includes Attraction Marketing Copywriting for white papers, articles, and webinars. Become the trendsetter, the knowledge expert with thought leadership industry-leading white papers and reports that provides information about what you do and benefits to your audience and customers.

Expert Tip:  Utilize Thought Leadership to Attract Your Target Crowd.  They are ready to buy today!  What are You waiting for?

Utilize a Thought Leadership webinar that provides a benefit to your customers, attracts new clients, and retains customers with the delight of sharing beneficial knowledge while building relationships.

Create a Master Messaging Attraction Marketing Media Roadmap
Make the Thought Leadership Content Branding on your website, PR Material, and Social Media Fully
Express Your Firm's Mission, Vision, Values, and Goals to Become Your Industry Leader

Be the Industry Thought Leader or Knowledge Expert

• Don't have time? Find out more about our Thought Leadership Attraction Marketing Copywriting Services - We know we have what you need LINK
• Can't write? We can.  Check out our Award-winning Editorial Services LINK
• Can't Present? Our Keynote, Project winning speakers, can Coaching and Mentoring for Success LINK This could be three images that link.? To Break up the page.

Use Thought Leadership Messaging To Attract Your Target Market

Website content creation is an art.  When you infuse your website with SEO content, graphics, and branding, it takes time, knowledge, and an expert copywriter’s skill with a designer’s eye for attention to color and detail.  Targeted content marketing relies on powerful website content linked to stunning, memorable graphics.

Infuse Your Website with Dynamic, Attention-Grabbing Copy, Stunning Graphics, and Infographics that
Creates Branding that gives an Evergreen ROI Year-after-Year

Branded website media attraction marketing is the most effective SEO and attraction marketing brand-building marketing tool that can improve sales, services, and marketing while delighting customers.  Persuasive media continues working day after day, year after year, giving you a beneficial ROI.  Are you hungry for prospects ready for a conversation, excited to learn more?

Make Your Website into a Client Attraction Machine
Communicate In Words, Images, and Actions for all Your Digital Content Marketing Needs

Are you hungry for prospects ready for a conversation, excited to learn more?

Sign up now to attend 101 MARKETING STRATEGIES - FREE.  Strategies to Boost Your Business from Content Branding Solutions Hosted by Cheri and Peter Lucking

We provide a Site Content Audit and Report combined with
SEO Keyword Research that will Beneficially Position You in the Marketplace

We create one line company Synopsis the one-liner. “is your story stated in one sentence?”  We create Your "Elevator Pitch" and:

• Landing pages that Connect utilising Attraction Marketing Copywriting
• Corporate History Compilation
• Essential Message Copywriting Platform “master messaging roadmap.”
• Order Page/Shopping Cart Sequence
• Lead-Generating Landing Page
• Microsite
• Copy Critique
• Short-form Attraction Marketing pages
• Long-form Attraction Marketing conversion pages
• Email and Autoresponders Copywriter

We design the content on a website to complement the site’s structure and help search engines direct traffic to your business.

Your Website is Your First Handshake with the World.  Make sure you Leave a Lasting Impression.

Content Branding Solutions Starts with a Review of your POSITIONING IN THE MARKETPLACE
Together We Research, Your Website SEO-Keywords, to Attract
Your Target Market of Core Income Generating Clients
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Content Branding Solutions utilize the 4 Steps to Successful Search Engine Optimization methodology.  We Provide The 4 step Successful SEO solutions to climb the website mountain. We Provide Hands-On, Step By Step Personalization of content that is SEO to provide unique solutions for your brand Image text.

Content Branding Solutions provides website SEO services to help bring your website to the search engines’ attention in your targeted region using simple geofencing with keywords to attract your target market and future clients.

Your SEO starts with your firm’s Site Title and Tagline, is strengthened by your SEO Page Titles, Meta Descriptions, Meta Keywords, and Keyphrase distribution, Internal and external links, images, and alt text, etc.

HANDS-ON ▪ STEP BY STEP PERSONALIZATION ▪ UNIQUE SOLUTIONS FOR YOUR BRAND

UTILIZE BRANDED CONTENT TO MANAGING HOW OTHERS SEE, FEEL and REACT to A PERSON, BRAND, OR COMPANY

“Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics."

Source: https://www.prsa.org/about/all-about-pr

“Your Marketing, whether on screen or off, must Deliver Clear Beneficial Messaging, with offers Content that Provides Value and Connects to Your Audience by Building Trust that Encourages Relationships.”

What is marketing?  You may wonder why we ask that question?  Many Professional firms confuse marketing with Business development and sales!

Marketing is about identifying your key differentiators, developing your message, and establishing a positioning within your market(s).  For example, Marketing is advertising, event promotion, website content, and building thought leadership through public relations, white papers, PowerPoint presentations, webinars, etc. – these are all marketing strategies (or at least first cousins to marketing).

Content Branding Solutions provides you with clearly written, concise copywriting with targeted content that sells by building trust with content that has the power to persuade and connect.

We Create Copy that Convinces Your Readers to Know, Like, and Trust you as the Market Leaders.

Proposals, imagine a thick book versus a well-written cover letter with Bulleted pertinent content and transparent pricing.  Which would you choose?

“As an Architect, I once got a proposal from a cost consultant that was 178 pages!  It included pages and pages of legal, contractual jargon!  I read the front cover letter and skipped to the last page, the cost.  Why?

In this case, the Consultant is under the prime agreement; all those additional pages were a waste of time, energy, and paper.  The Consultant had demonstrated expertise, experience, exceptionalism, and trust over years of building a relationship with me.

Later I would help them reduce their proposals to a simple bulleted cover letter outlining their services with a one-page, three-page, or five-page proposal.  Including a final last page of cost.”

Content is King – Quality over Quantity

Bring new prospects with clear and precise proposals.  Free up your Marketing Director to help you market.

• Marketing Strategy, Planning, Consulting
• Master Messaging Roadmaps
• Editorial Piece for Newsletter
• Press Release
• Brochure (3-panel) Leave behind.
• Testimonials
• Autoresponder/Funnel Emails (Series)
• Stand-alone Email
• E-newsletter/E-zine great if you are a landscaping firm, but not much else
• Print Ad
• Trade Show Materials
• How-to Guide (such as a Buying Guide) or “Tips” Booklet
• Collateral Audit of all marketing materials – all channels

Expert Tip: Excellent copy convinces readers that they can get to know, like, and trust you.  

Great scripts for BD, Marketing, Sales, and Interviews sell from Honesty, Integrity, and Compassion.  Great selling scripts are about selling a relationship as a Thought Leader and sharing knowledge as an expert in a field or market.  If you provide FREE information about what you do and the benefits to your target audience and customers, you will develop business, attract a market, and consequently make sales.

Expert Tip: Selling from service to bring in new qualified prospects with outstanding scripts makes you the likable expert by building trust and rapport.  Before you can write good sales copywriting, you need to know the primary drivers that influence sales.

Every encounter is an interview; you need a scripted one-liner, an elevator pitch, a paragraph, an image, a close, and a method of objection handling; you need to move people to action utilizing the 3 Steps of the BD, Marketing, Sales Mountain.  

What are sales?   Sales are presenting and closing the deal (sales mountain) utilizing your Marketing and Business development tools.

Cheri Lucking, our CEO, is an Eric Lofholm Mentored and Sales trained Success Story!
Cheri believes that Selling =’s Service.

Great scripts sell from Honesty, Integrity, and Compassion.  Great selling scripts are about selling from Leading, about being a thought leader and knowledge expert.

BD, Marketing, Sales, and interview scripting is about providing both onscreen and tools to Selling by moving people to action utilizing the 3 Steps of the BD, Marketing, Sales Mountain:

Step 1

• Qualified Lead Generation
• Appointment Setting or a chance meeting
• Trust and Rapport – Prospects want to feel that you understand them
• Identify Customers’ Needs
• Share the Benefits

Step 2 Interview

• Close
• Objection Handling

Step 3

Follow up Build that relationship.

BD, Marketing, Sales, and interview scripting convinces readers and listeners that they can get to know, like, and trust you because you are an experienced expert, a thought leader in your field, the go-to-person.

• Training Script/Copywriting
• Sell Sheet for Sales Team

Expert Tip:  Successful professionals proactively seek out their clients, sharing their knowledge as an introduction to a relationship.

A-B-C Align Believe Communicate and Connect.  Build – Engage – Sell!

We provide Content Writing Services for all your specialist needs.