Content Branding Solutions is a digital content branding company specializing in fast, affordable professional editorial services and related editing services for entrepreneurs, startups, small businesses, and professionals editorial needs.  We perfect your documents, bd, marketing, sales, and services media and website content.  We provide manuscripts, report evaluations to rewriting; additionally, we offer a broad range of editing services from developmental, project editing to substantive and structural editing.  Should your editorial services need specialist content editorial branding-based services, we provide stylistic brand Editing.  For Industry leading reports and Thought leadership books, we provide Copyediting, Indexing and Referencing, Fact-checking/Reference Checking, Layout, Formatting, and Design, and finally, Proofreading ready for publishing.

CONTENT BRANDING SOLUTIONS PROVIDES
EDITORIAL SERVICES AND EDITING SERVICES FOR ALL YOUR COMPANY NEEDS

Content Branding Solutions offers a broad range of editorial services to help Industry experts and thought leaders publish their work.  Every writer needs professional advice from a good editor; even well-written manuscripts benefit from being well-edited, utilizing stylistic editing, indexing and referencing fact-checking, layout, and formatting and design.  Our editing services are professional and priced to offer expert value for your Attraction Marketing Copywriting, Content Creation, Copy and SEO Services, and copy editing and polishing services to improve your manuscript.  We review the brand using constructive criticism in online and in-person charrettes to get to know you, your mission, vision, values, and goals.

Expert Tip: Remember that the editor is your first reader, so edit your article by yourself before sending it for polishing.

If you are looking to produce a high-quality publication, our editorial services can help whether, on paper or onscreen.

Our editors are industry experts.  They are aware of professional industry jargon that many potential clients may not understand.  They are fanatical to the point of obsession about written clarity and will translate professional language into clear text that all can understand.  Before they fix your content, they improve the basics; grammar errors, spelling mistakes, and poor punctuation drive them crazy.

Technical Editing is for Everyone
Everyone Needs an Editor

Expert Tip:  Finish your article, book, or chapter and then leave it alone for a while.  Later go back and read it.

When you create your content, it is always prudent to get an independent copyeditor to catch any mistakes you might have made but cannot see.  Our brains play tricks on us.

Professional Manuscript Evaluation helps build the Brand of your dreams.  All Entrepreneurs, Startups, small businesses, and professionals dream of being an industry leader.  The journey and the story we tell create our market positioning and industry brand that is perceived by all.  Ensuring that imaging is the one we want, that the branding tells our story is the key to success.

DON'T WRITE MEDIA CONTENT ▪ BUILD A BRAND ▪ CREATE YOUR DREAM 

Expert Tip: Fresh ideas and perspectives build followers!  Be the knowledge expert; the industry thought leader.

MANUSCRIPT CRITIQUE ▪ EDITORIAL SERVICES ▪ METICULOUS ATTENTION TO DETAIL ▪ CRAFTING

We read through and assess your project with careful attention to detail during the manuscript or report evaluation, then provide a bulleted written constructive critique.  For white papers and professional documents, we focus on logic, clarity, and style.  We suggest utilizing our Indexing and References and Fact-checking/Reference Checking services to double-check your references.

It is the hook that attracts the reader; content that connects keeps them reading.

Our initial outline review will include an evaluation of some or all: punctuation, spelling, grammar, syntax, flow, form, style, and structure.  This review helps us assess the project cost and complexity.

Content Branding Solutions Provides Manuscript Evaluation for Knowledge Experts and Market Leaders

• White Papers
• Custom Content and Reports
• Webinars
• Authored Articles
• Ghostwriting and Contributing Authors
• Presentation Scripts
• Keynote Speaking
• eBooks, the content and styling for an eBook is styled differently than a printed book
• Books
• PowerPoint Presentations
• Video Podcasts
• Webinars Scripts – to attract your target crowd.

Become Your Industry Thought Leader with clearly written, powerfully messaged graphics and media that call people to action.  If you are looking to produce a high-quality publication, our Professional Manuscript Evaluation services can help whether, on paper or onscreen.  Let us help you attract and connect with your potential clients.  Give us a call at 303-362-0498.

Content Branding Solutions provides expert rewriting services for your thought leadership article, manuscript, or white paper with effective SEO, logic, clarity, or style problems.  If you have difficulties explaining or taking your reader through the outline, we can help clarify the journey and tell your story.

"The universe is made of stories, not of atoms."
- Muriel Rukeyser, poet

Based on your research, outline, and the contents of your rough draft, we can revise and create a new manuscript for you.  This process may include some additional research and writing of original material.  We may tell your story to evoke emotion; we may write copy and a narrative that leads you to your conclusions we will make it about you.

Set the Stage with an Opening that Makes you Want TO READ THE PIECE

"Far out in the uncharted backwaters of the unfashionable end of the western spiral arm of the galaxy lies a small, unrewarded yellow sun."
- The Hitchhiker's Guide To The Galaxy By Douglas Adams

A 6 Step Framework to Create a Thought Leadership Industry Leading Article That Will Avoid Rewriting:

1. Set the Stage; the lead paragraph sets the stage. Is your media piece clear and understandable; is it written to take your reader where you want them to go? The internet is your primary SEO, focused keyphrases and keyword search engine paragraph.  Give it the attention it deserves.
2. Address Your Target Markets Concerns. Is your thought leadership article going to address your client's concerns and attract them to you?
3. Create the Benefit.  Know why you are telling the story or writing the report etc., i.e., "How will the import tax on steel affect construction costs?" Provide a valuable knowledge-based benefit.
4. Utilize Attraction Marketing. Target your client-rich audience; is your thought leadership article going to attract, retain, convert, and delight your target market?
5. People Buy People They Trust. Make your audience care by building trust, sharing knowledge, and telling a story that connects.
6. Create Newsworthy Content. What factors will encourage readers and bloggers to share your story or report?  Is it newsworthy? Is it professionally written with a clear branded vocabulary voice free of editorial or editing mistakes?

An example of a missed opportunity

"Sustainability and Resilience in Architectural Design for Florida." Many professional articles are very dry, uninteresting, and only attract fellow professionals who are already converted and are unlikely to become your client as you are competing with them.

Change the Spin to Attract Your Target Audience.  If you changed the spin on the article outline direction and focused on attracting new clients, the story you tell might be newsworthy.

"Will Your House in Florida be Under Water by 2025?" Ok, the title is clickbait and a tad over the top.  But if you back up the title with proof of rising seas and solutions to the flooding problem, for example, buildings on stilts just as the fishing village in the Cameroons did on the banks of the Indian River, did you create an interesting sustainable, resilient story?

Your call-to-action might work and result in new clients.

A Professional MANUSCRIPT CRITIQUE from people in the Marketing Trenches
can
Focus Your Story with a Targeted Rewrite

Expert Tip: Sometimes, the lead paragraph does not get enough (or any) attention.

"Do you have a concept for a white paper, eBook, or a professional services website?   Not sure where to start?"
Content Branding Solutions can help.

Developmental editing includes coordinating and managing your entire project, from the concept idea to a market-ready product launch from professionally researched content to targeted marketing content with compelling images.

The Team at Content Branding Solutions, led by our CEOs Cheri and Peter Lucking, has a proven track record in Developmental – Project Editing Edited for professional thought leadership books from sustainability to content marketing.  Imagine what we could do for you!

Less is often more.  Substantive editing, whether language, structural, stylistic, or copy editing, or a combination of the three, is intended to ensure that document is suitable for its intended purpose and targeted readership.

Structural editing focuses on the logical organization and flow of content to render your document clear, concise, and easy to read at the sentence, paragraph, and chapter levels.

This structural edit clarifies your position by developing your narrative to ensure your information conveys accurately and logically.

The transfer of knowledge and thought leadership is often quite tricky.  Call the thought leadership marketing experts at Content Branding Solutions 303-362-0498.

"Words dance flippantly across the page then stop to ponder at the gravity of a situation momentarily."   - Style.

We review the brand using your style guide to evaluate and provide constructive criticism in online and in-person charrettes to get to know you, your mission, vision, values, and goals.

Content Branding Solutions stylistic editors respect and enhances your unique voice and personal tone; if you don't have a style guide, we will help you create one.

DON'T JUST WRITE COPY — BUILD YOUR BRAND WITH STYLE

We clarify the meaning during stylistic editing, eliminate jargon and clichés, and polish your distinct style.

Together we analyze your target B2B audience to make sure you are delivering a valuable and impactful message.

Stylistic editing primarily occurs at the sentence level.  We adjust the syntax to achieve a smooth flow of sound in the reader's mind.

Imagine what  Content Branding Solutions Stylistic Editing could do for You!

We help you achieve meaning through accuracy, clarity, and consistency in a professional document. We literally polish your papers to help them be the best they can be.

Content Branding Solutions Copy Editing and Polishing Services will Help Improve Your Professional Manuscript

Copy editing is a check for grammar, spelling, punctuation, consistency of style choices, mechanics, and facts.  It may include marking heading levels, approximating the placement of images and infographics.  When required, we can also develop the graphics and infographics for you.

Copy editing, or line editing as it is sometimes referred to in publishing circles, is the painstaking job of going through a manuscript line by line to correct the spelling, grammar, and punctuation.  It is a laborious, highly skilled activity that requires many hours of focused work.

Content Branding Solutions strategists specialize in professionally written Attraction Marketing Copywriting, Content, Copy, and SEO Services; our copy editing is focused on ensuring your professional copy resonates with your targeted core income-generating clients through accuracy, clarity, and consistency in all your professional documents and media.

Expert Tip: If you are a budding writer and need inexpensive help to become an author, you should check out the Writer's Service "Helping Writers Get Published." 

A comprehensive, logical index and reference system that includes citations and sources is essential for all professional documents.

We can provide indexing as an alphabetical list of names, places, subjects, and concepts that appear in your work.  We work in consultation with you to produce an index of appropriate content and length for each document.

Always Cite Your Source
It will Save Time and Money when your Editors are Fact-checking and Reference checking.

We will even show your writers how to use word indexing features, including APA, Chicago, and a lot more to save you time and money.

Expert Tip: Authors, to save you time, money, and frustration, if you do not know how to reference, at least put the link to where you got your info in your text or highlight it in yellow.  It will save you money when the 'Fact-checking – Reference checking' is done.

Indexing and References services for reports and manuscripts includes completing a table of contents and index and numbering of cross-references if it is appropriate.

Content Branding Solutions utilizes the internet to thoroughly check the accuracy of facts and quotations referenced in all the documents we produce.  If you use other sources and want us to review them, we can, but it will add substantial cost.

The Oxford Dictionary describes ‘FACT-CHECKING’ as a process seeking to
“investigate (an issue) in order to verify the facts”

If you have used a reference but do not know its source, we will find the source for you.  Please highlight the relevant text and note that it is not your work.  When an editor, fact-checker, or reference checker has to go back and find your sources, the process is extremely laborious, time-consuming, and will add additional costs.

For example, if you are looking for references in the Design and Construction Industry, we can help from sustainability to resilient design.

Plagiarized Content is Unacceptable; Our Stylistic Editors will Discover it and Rewrite it. 
You will be surprised at how many 'Original Works' are the 'WORKS OF OTHERS.'

One "Thought Leader" in the Design and Construction industry thought writing an article on sustainability meant copying it from another source and just changing a few words! 

We will help you put your spin on your article, in your voice and words.  Give us a call if you need help with your fact or reference checking.
Give us a call, leave a message at 303-362-0498 we will get back to you.

If, Content is King – Layout and Formatting are the Queens of Hearts
❤❤❤

Create Your Royal Flush with Content Branding Solutions Editorial and Editing services

Simply, the formatting of the layout, look, and style of the document matters.  From company branding to in-house style, the visual first impression is as important as the words.

All design elements are developed and checked for accuracy and consistency, including headers, heading levels, page numbering, word breaks, end-of-line breaks, page breaks, cross-references, and appropriate placement of tables and artwork.

For professional design and construction documents, we like to apply Occam's Razor, "the simplest solution tends to be the right one." You will be amazed at how many typefaces, font sizes, and styles can be haphazardly thrown into a long-form document. We like to keep it simple so that the graphics, layout, and design complement the content.

6 Tips to Editorial Layout and Editing Design

1. Get organized first to follow the style guide
2. Set up master pages; don't forget the images and graphics
3. Establish a visual hierarchy for H1- H7 as a minimum
4. Create a balanced, visually pleasing layout
5. Do not forget about screens and subtle backgrounds
6. Choose fonts carefully: if it's your website, make sure it is a Google font
7. Use Microsoft Words Styles

We are always amazed at how many people do not know how to utilize Microsoft Word's advanced features and tools.  Let us give you a quick run-through on many of the valuable components, tips, and tricks.

Expert Tip: Do not forget to leave space to breathe.  Remember "Form Flow and Function." Break up chunks of text with subheadings, pictures, screenshots, and bulleted lists, etc.

CTA Give Us a Call to Find Out How We Can Help at 303-362-0498.

Proofreading is the final check that the content of the documents is ready to be published.

Proofread Everything at Least Three Times, Then Once Again

It includes but is not limited to the following:

• The hook, make sure the title is not misleading clickbait
• The document looks great and professionally produced at the first glance
• The SEO description matches the content
• The SEO integration with a list of keywords, meta tags, and keyword phrases are used throughout the document
• All technical copywriting jargon is readable by the average potential client and Industry experts alike
• All elements of the document are included and in the proper order
• All amendments inserted, the company style and branding followed to the letter
• All spelling or punctuation errors corrected
• All design elements checked for accuracy and consistency; the table of contents, headers, header levels, page numbering, word breaks, end-of-line breaks, page breaks, cross-references, and appropriate placement of tables and artwork.

Proofing is done after the final copy edit and layout are complete.  Once you approve your proof, you are ready to market and distribute your media.  Now it's time to craft your pitch.

TELL YOUR STORY Turn your Dreams into Reality
Get Content Branding Solutions Editorial Services Working for YOU