Brand Imagineering Part 1 Primary Colors - The Psychology of Color in Branding, Marketing, and Sales

Before you brand your company, it is essential to understand the psychology of color and its role in Imagineering your brand voice, visual identity, and brand equity. How will color psychology influence your target market’s emotions, thoughts, and consequently, your market positioning? The “Psychology of Color in Branding, Marketing, and Sales” affects your business development, public relations, marketing, sales, and services. If you want to grow your firm successfully, take a moment to Imagineer your brand and see how others may perceive you.