Accelerated Program for Nine-Figure Content Marketing
12 Weekly On-line Master Classes in Content Marketing
The A to Z Master Classes of Strategic Content Marketing for Entrepreneurs, Small Businesses, and Professional Firms
In this Master Class on Content Branding, you will Learn
Behind- the-scenes Secrets to Generate Revenue
A master course based on the award-winning book Content Branding Solutions for Entrepreneurs – Strategic Content Marketing by Cheri Lucking and Peter Lucking, CEO’s of Content Branding Solutions
- Create Your Brand
- Communicate your story in TIMELESS messages through branded, CONTENT, and GRAPHICS, for all your media needs.
- Utilize an eye-opening, step-by-step process that is clear, easy to learn and follow along with our book, and provides a practical blueprint on how to create an income stream of qualified leads to kick start your business.
- Analysis of your current or future business and operating landscape. Who your customers and competitors are, and what your firm’s relative strengths and weaknesses are?
- Create a targeted content strategy and implementation plan, with unique sales propositions, offers, and messaging.
- Plant your flag to give you a competitive edge in an overcrowded digital marketplace.
Content Marketing Gets Three Times More Leads Than Paid Search Advertising
- Target your Marketing Objectives – The goal: Awareness? Engagement? Conversion? or Advocacy?
- Build brand recognition, develop your website design and content to create your brand positioning.
- Be The Thought Leader in Your Industry. Stay ahead of the trends without a list by utilizing attraction marketing in combination with pay-per-click.
- Craft Your Brand Story. What is the backstory of your brand or organization? Who are the thought leaders, the groundbreakers, sales rock stars that could be featured? The brand story works better if you can put a face to it and incorporate a story plot into your story.
Expanding Your Knowledge is Never a Waste
Concise Storytelling Utilizing Thought Leadership Sells
- Create a Website that Communicates your Message.
- Use email marketing to increase conversions/sales.
- Use social media to distribute your content effectively through multiple channels to expand your reach and create conversion opportunities that translate to sales.
Visual Content is Shared 40 Times More Often than Textual Content
- Develop an evergreen content system, utilizing Full Circle Marketing with both short-form and long-form content assets that establish you as an industry thought leader in increasing your positioning in the marketplace.
- Distribute your content effectively with email, SEO’d content through multiple channels to expand your reach and create conversion opportunities that translate to sales.
- How to increase your conversion potential over time with the principles of thought leadership influence and market sophistication, and how to write comprehensive targeted sales and marketing copy as a result.
- Create Quantifiable Results the Metrics to measuring success.
- Create Your Actionable Marketing strategy and tactics to drive and attract success